Efficient businesses have fun too.
Here are some fun ideas for a team builder or lunch time morale moment, courtesy of our after school science and technology programme.
Shopify has just put together a really useful country by country guide to law for online shops.
Check out the legal ways to maximize the potential of your brand while complying with the laws applicable to you.
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Hi Kim,
Thank you so much for all the effort you put into class. I really enjoyed coming to class each week. It's a joy you see someone so commited, passionate about they do.
All the best,
Tracey Taylor
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How to make your website SELL not just look pretty.
4 key ways to think about why users do or don't purchase.
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I asked Natalie at elverddesigns.com to tell me who took this wonderful image for her site. The response was a bit of a surprise
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Do you know how many of your clients look at your ‘about us’ page? On most websites it is either the 2nd or 3rd most visited page on the site. Ask yourself ‘Is my ‘About’ page selling for me?’ then fix it!...
Your shop is closed. Even you need to sleep sometime.
A customer is standing in front of your shop window admiring something in your shop window.
How easy are you making it for your client to buy that product right now?
I hope you at least have your web address printed on your shop window.
But you can make it even easier.
A little editing can turn a great photo in to a great product photograph.
If you are still getting your business off the ground, chances are you are still taking your own product, blog and general website photos. I’m going to post a few tutorials over the next few weeks about how to manipulate your photographs in Photoshop.
SEO stands for Search Engine Optimization. Which basically means 'how do I make my site as attractive as possible to Search Engines, so that my site ends up on the front page of Google and Bing'.
