A lot of mailchimp campaigns I receive start with… “Use this area to offer a short teaser of your email's content. Text here will show in the preview area of some email clients.” This happens because the creator has forgotten to update this text in the campaign, and means that the first thing your potential customer sees is an error, rather than a punchy selling statement or teaser to make them open the email . This screenshot shows how the email looks to the recipient (top right) and how to fix that problem in the MailChimp campaign view. It only takes a second to fix, and is definitely something you should add to your checklist for sending out MailChimp campaigns. Happy MailChimping.
This is a stellar example of what happens when you consistently show up and put your genuine self into your content.
Writers and journalists are always looking for authentic voices, and if you're publishing regularly, you're infinitely easier to find. Read how Chris did it.
From June 3 2026, Shopify is making some small changes to the information it asks your customers for when they check out. Nothing big, but it's worth knowing about so there are no surprises.
A client forwarded me an email today. Subject line: "WHOIS Data Confirmation for yourdomain.com." Sender: registrar@registrar.shopify.com. She asks "Is this legit? And why is my address in there?!"
