Have you got SWAG? How to make intelligent guesses to increase your web revenue

Posted on July 25, 2016 by Kim Carruthers

Website OptimizationHow to make scientific wild ass guesses about what could be costing you sales, and how to improve on those areas of your site. Click here to download the presentation

This is the work I presented last week as part of the KickStarter Workshop at the Reed Online Retailer Conference in Sydney.  The topic was Website Optimization, or how to serve your customers better to increase sales