Have you connected the new Facebook Sales Channel in shopify yet? If so, you have now activated the Facebook, Instagram shopping as well as the Facebook Ad Marketing. What about the Facebook Pixel? Have you added or created a Facebook pixel for your website? Is your Facebook Pixel working correctly?
The Facebook pixel once added to your website not only measures the effectiveness of advertising, tracks customers actions on your store but will help drive more sales.
By installing the Facebook Pixel Helper icon into your Chrome browser, will help tell you if your pixel is working correctly, check for errors and help understand events.
If you require any assistance in creating or installing the Facebook pixel please email nicole@echic.com.au
If you only do one thing for your site this week, make it turning on two-step authentication .
The good news - Shopify is very secure. The bad news, people aren't. So what do you do if one of your staff has used a weak password, and someone has guessed or pfished it, and got into your Shopify site? Or a virus on your machine has sent your password to the bad guys?
The first thing to do is DON'T PANIC - running around with your hair on fire is a natural response to that sinking feeling, but will make things worse. Jumping on to an infected machine and changing your password just gives them your new password.